Rose Valley Cheese Co. was established in 1977, with the mere dream of Loreta, to turn the business into what it is today by bringing her knowledge of cheese making from her small home town Barrea, Italy. The cheese making profession, she continued on from her father, who was the sole provider of cheese for their home town.

With the tireless hours and dedication endured by Frank and Loreta Giura and their 5 children, Enzo, Teresa, Ida, Robert and Diana in order to perfect the quality of their products, turning their small production into the thriving family business it is today.